In Death #6 - Vengeance in Death

101 Things I Learned® in Advertising School

101 Things I Learned® in Advertising School by Tracy Arrington,? Matthew Frederick
English | April 3rd, 2018 | ASIN: B073QYRGFX, ISBN: 045149671X | 212 Pages | EPUB | 28.92 MB
Providing unique, accessible lessons on advertising, this title in the bestselling 101 Things I Learned® series is a perfect resource for students, recent graduates, general readers, and even seasoned professionals.

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Miles Young - Ogilvy on Advertising in the Digital Age (2018)
English | Size: 104.94 MB
Category: Business

The late David Ogilvy, founder of the Ogilvy & Mather advertising agency, maintained that the supreme purpose of advertising was to SELL THE PRODUCT. He believed in treating the propective customer with respect: "The customer is not a moron. She is your wife."

The "digital revolution", as it has been called, was supposed to change the entire face of marketing. But has it? David Ogilvy died in 1999, and never anticipated digital--but if he had, he would have treated it not as a separate discipline, but as another channel, and he would again emphasize content over form. What makes an ad (or ad campaign) successful is, first and foremost, the content.
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Sell and Spin A History of Advertising
English | Size: 573.08 MB
Category: Net: Marketing

From ancient phrases etched in stone to today's cutting-edge multimedia commercials, selling has always meant grabbing attention," says its narrator, the respected talk-show host Dick Cavett. "The point? Moving the product. The means? Tapping into desire — creating need." From the first known advertisement, a wine shop's sign from ancient Babylon, to the eve of the high-tech 21st century, Cavett and a host of advertising experts tell the story of not just how advertising became an industry in the first place, but how it became the huge, shape-shifting industry we regard today as both wildly creative yet somehow sinister.

Even the most ad-loathing viewer will recognize many of the iconic examples of this ultra-commercial art form of the thousands this documentary includes: Burma-Shave roadsigns, the smoke-blowing Camel cigarettes billboard in Times Square, the Volkswagen Beetle touting itself as a "lemon" on a whole magazine page, "I can't believe I ate the whole thing"; mascots from Tony the Tiger to the Marlboro Man (a symbol of freedom, we hear, for postwar office workers shackled to their desks) to the Taco Bell chihuahua; and of course Coca-Cola's "I'd like to teach the world to sing," whose conception the final episode of Mad Men fictionalized by putting into the mind of its protagonist, 1960s Madison Avenue "creative" Don Draper.
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Scott Oldford   100 Leads Per Week With Facebook Advertising
Scott Oldford - 100 Leads per Week with Facebook Advertising
MP4 + MP3 + PDF | Language English | 528 MB | AVC 1276 x 674 | AAC 128 kb/s , 44 kHZ
Genre: Video Training Internet Marketing

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Instagram Facebook Ecommerce Learn to Sell E-commerce Products Through Facebook Advertising & Instagram Marketing

Instagram Facebook Ecommerce: Learn to Sell E-commerce Products Through Facebook Advertising & Instagram Marketing
English | 2017 | ASIN: B071W3Y4VK | 79 pages | AZW3/PDF/EPUB (conv) | 5.73 Mb
ATTENTION: People Looking for a New Part-Time Income Source While Working a Few Hours a Day

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Instagram Advertising  The step by step guide to launch a successful instagram campaign.

Instagram Advertising : The step by step guide to launch a successful instagram campaign.
English | 2017 | ASIN: B071FLXMHX | 38 pages | PDF + EPUB | 2.38 Mb
ARE You Ready to Create an Effective Advertising Campaign for YOUR Business?

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Retargeting With Facebook Advertising Pixel
Retargeting with Facebook Advertising Pixel
MP4 | Video: AVC 1280x720 | Audio: AAC 44KHz 2ch | Duration: 40M | Lec: 16 | 136 MB
Genre: eLearning | Language: English

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Photigy – Advertising Product Photography (Bundle) with Alex Koloskov
English | Size: 5.6GB
Category: Photography

This is the complete course including both parts with studio work and post production.
This course is a professional product photography course that is based on creating images for use in the advertising world. This type of work is different than just catalog or basic product photography. Here the goal is to create an image that will be used to sell the product.
Most of the time the client will come to you with a concept and you as the photographer must then implement this idea. This means that you will have be well versed on many techniques so as to make this concept into reality.
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Adland A Global History of Advertising

Adland: A Global History of Advertising by Mark Tungate
English | 2007-08-01 | ISBN: 0749448377 | 278 pages | PDF | 3,3 MB

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Facebook Marketing: Advertising

Facebook Marketing: Advertising
Duration: 1:45:32 | Video: h264, 1280x720 | Audio: AAC, 44100 Hz, 2 Ch | 240 MB
Genre: eLearning | Language: English | Skill Level: Beginner
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